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#teachme Branding yourself is essential! People don't buy what you have, they buy or connect with you as an individual.
Your business is not the brand - you are! It doesn't matter if you do not have a business, what matters is that you have a vision of being the best version of yourself and showing up! What does it mean to brand yourself? That is what I am teaching you today. If you run a business, you are the business so ensure that your name is in the title. If you're unsure of how this would work individually, connect with me so we can explore some options, otherwise "Host" or "Present"you business name. If you have a product, this can be a little more difficult, however you are the person behind the product, so that is also essential to ensure you align yourself as the brand. Steps involved: - Let go of ego or that you're not good enough etc - Get clear on your purpose and who you desire to work with or what is it that you offer to your clients / customers? - If you are using your personal Facebook page for business, don't! Start a business page in your own name. This is essential for advertising and promoting yourself and also growing your reach to thousands of people as your personal page has limitations for the amount of people you reach. - Change current Facebook pages to your name - Apply for page verification as a public figure(blue tick) - If possible, get professional photo's taken - Look for colours to brand yourself with for advertising, font, business cards etc - Walk your talk! Show up as your authentic self! - Believe in yourself If you don't believe in you, know one else will!
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AuthorI am me... Full of useful knowledge that one day me be of benefit to those who love waffling about business, wellness, health and fitness and those who just love life!! Archives
January 2018
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